CASE STUDY: MEMS AND MOMS
CREDENTIALS & INVESTOR PRESENTATION FOR DIGITAL IMAGING START-UP
A fascinating project for a start-up in the digital imaging sector, providing point-of-purchase products in different niche markets. My involvement covered everything from in-depth research into markets and technical/partnership opportunities, to developing the brand values and core messages, and ultimately gathering a range of disparate information into a clear, concise and credible presentation deck.
And it worked - the presentation (to a high-level team from a global industry leader) achieved every one of its objectives!
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My role included research, structuring the 'flow' of the key messages, copywriting the content, sourcing the imagery and creating the graphics... everything from concept to delivery of the final files.
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Here are some examples from the final presentation (you can click on each image to view a larger version)...
SOME EXAMPLES FROM THE FINAL PRESENTATION DECK
'Before': AEG Website July 2012